Internet marketing often called online marketing or Email Marketing is essentially any marketing activity that is conducted online through the use of internet technologies. Internet marketing is the fastest growing and most exciting branch of marketing today. It comprises not only advertising that is shown on websites, but also other kinds of online activities like email and social networking.
Every aspect of internet marketing is digital, meaning that it is electronic information that is
transmitted on a computer or similar device, though naturally it can tie in with
traditional offline advertising and sales too.
Internet marketing has three principles:
1. Immediacy
2. Personalisation
3 .Relevance
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